… what’s happening to trucking is the same thing the happen to Blockbuster, travel agents, grocery store cashiers, and dozens of other jobs. They are being replaced by a piece of software. Which means the first model is expensive but all the copies are basically free. In the business world, they call this the Zero Marginal Cost which means you can add more users and revenue without spending more money.
As an ISV, we are at the forefront of software automation. We help our clients by implementing customized software solutions to reduce cost, increase efficiency and drive up scale. This is in no way eliminates or even reduces workforce. On the contrary, improvements in these areas typically mean more work. They open up areas for growth. Growth means more opportunities. More opportunities means more people.
If you’re an entrepreneur or a decision-maker in a company, software automation must be part of your DNA.